Lighting the fire within Asset Managers – SAAMA 2018

Alinda Nortje, founder and executive Chairperson of Free To Grow, will be speaking on  Lighting the fire within: The secret to employee engagement – at the 2018 SAAMA (South African Asset Management Association) conference taking place from 4 – 6 June at The Lord Charles Hotel.

The theme of this year’s event is Smarter approaches in asset management. While it is tempting to focus on processes and systems as being at the core of smart Asset Management, success can only be achieved by ensuring that the right behaviours and attitudes are in place. This goes far beyond forced compliance. Individuals in Asset Management organisations need to hold a high degree of personal accountability for compliance. They also need to operate within a culture that values and promotes understanding of the importance of compliance in ensuring that the organisation achieves its goals. Alinda will explore key elements of creating a culture of engagement and collaboration, with a special focus on the role of Psychological capital and purpose.

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